Bachelor of Arts Degrees

The student learning outcomes for the degree are as follows:

1. Be able to articulate the historical traditions of the discipline;

2. Be aware of and skillful in the use of new technologies relevant to the major;

3. Be able to articulately explain communication concepts and theories relevant to the major;

4. Be able to explain, evaluate and apply the process involved in productive conflict in the contexts (interpersonal, small group, organizational, mediated, public) relevant to the major;

5. Demonstrate awareness of diverse perspectives;

6. Be a competent reader, speaker, writer and listener in both face-to-face and mediated settings;

7. Evaluate interpersonal and group interactions; and

8.  Communicate effectively, both interpersonally and in groups. 

This degree prepares students for careers in such fields as:

• Government
• Sales
• Public relations
• Law
• Public and social service
• Personnel
• Business communication
• Industrial communication

Portfolio Instruction Manual  

Review the Bingo Sheet for the B.A. in Interpersonal & Organizational Communication (PDF)

The student learning outcomes for the degree are as follows:

1.Be able to articulate the historical traditions of the discipline;

2. Be aware of and skillful in the use of new technologies relevant to the major;

3. Be able to articulately explain communication concepts and theories relevant to the major;

4. Be able to explain, evaluate and apply the process involved in productive conflict in the contexts (interpersonal, small group, organizational, mediated, public) relevant to the major;

5. Demonstrate awareness of diverse perspectives;

6. Be a competent reader, speaker, writer and listener in both face-to-face and mediated settings;

7. Identify and analyze the interrelation among media economics and relevant institutions and agencies;

8. Critically analyze both orally and in writing media and public communication;

9. Identify and analyze instances of the interdependent relations between media and society;

10. Identify and describe basic techniques of mediated and public communication; and

11. Identify and analyze the overall form and structure of mediated or public texts in their entirety, considering how individual techniques function in a larger context.

The major in media and public communication offers theoretical, critical, and practical perspectives to help you navigate the changing communication environment of the 21st century. The courses in this major help you understand communication and media practices and adapt to new technologies. These courses provide concepts and skills that enable you to think and write critically about media and public communication in relation to society, culture, and everyday life. In addition, course areas are available that give you practical experience in message design, media production, and communication performance.

This program prepares students for careers in:

• Public information
• Media production
• Writing for media
• Management
• Sales
• Advertising
• Public relations

Portfolio Instruction Manual
 

Review the Bingo Sheet for the B.A. in Media & Public Communication (PDF)